Take Me Home.

The Problem

Trying to find homes for abandoned pets and raise money for a charity is always a problem. Specifically, we had to find a home for the 11 dogs that had been in the home long-term at the time of the campaign – these animals were seriously running out of time. Second, to raise money for the home.

The Solution

Getting a dog is an emotional decision. So we decided to remind people how good it feels to have a dog in their life. For a dog lover, nothing beats having a dog obediently waiting for them. Our idea was to bring the experience to life - but how to do it without using real dogs? By placing cardboard cutouts of dogs in car windows.

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